PUNTOITALY N°2 - July - December 2012

The continuous creation of advanced products, coupled with marketing strategies to aid gelato makers in pre- senting their products, has proved a winning strategy to help customers boost their business opportunities. Leagel is an international company, able to reach into every country in the world. The constant research aimed at achieving ever higher lev- els of excellence has culminated in Linea Gold, Leagel’s most ambitious achievement yet. Linea Gold offers a se- lection of “classic pastes” rendered unique through the meticulous selection of exclusive prime ingredients, coming from the areas most renowned for producing them: Copertura al Cioccolato Fondente Grand Cru del- l’Ecuador (grand cru dark chocolate coating from Ecuador), Nocciola Piemonte Igp delle Langhe (certified Igp hazelnuts from the Langhe district of Piedmont), Mandorla d’Avola (almonds from Avola in Sicily), Pinolo Puro Italiano (pure Italian pinenuts), Vaniglia Gold con Vaniglia Bourbon del Madagascar (Vanilla Gold with Bourbon vanilla from Madagascar), Pesto di Pistacchi (crushed pistachios). These top-quality ingredients are used to produce a choice of pastes with very particular and exclusive flavours. Linea Gold offers gelato makers a unique range of refined and quality products, with which inventive artisans can create their own individual master- pieces, providing their most demanding and discriminat- ing customers with a not-to- be-missed opportunity to taste a gelato worthy of true connoisseurs. Each day there emerge from the Leagel factories a stream of products specially devised to transform gelato into masterpieces of taste and tradition. The Leagel gelato ex- perience dates back, through its founder Mr. Leardini Tonino, to 1964. At every stage of its history, Leagel has been able to achieve an admirable blend of tradition and innovation, rightly presenting itself as an expression of the great Italian tradition, but at the same time as an extremely dynamic, outward-looking company. Thus, re- search and development, carried out with an eye to production technology, have always occu- pied a key role, since the com- pany is committed to offering its customers the best possible prod- uct, based first of all on scrupulous se- lection of the very best raw materials. Leagel offers its customers and partners ongoing technical support and direct training, in order to build loyalty to the company and its products, offering any as- sistance required to help gelato makers personalise their work just as they wish. LIKE A WORK OF ART 141 LEAGEL FOOD-AND-DRINK • PASTRY • GELATO