PUNTOITALY N°2 - July - December 2012

75 ALCAS FOOD-AND-DRINK • PASTRY • GELATO Creativity and innovation have always been the key com- ponents of Alcas. Founded in Florence in 1963, the com- pany developed rapidly in the confectionery and gelato market, offering advanced products made of plastic, and today it is one of the most important European com- panies operating in its sector. The originality that the company has demonstrated ever since the early 60s has been further developed thanks to the multiplicity of applications offered by plastic and modern biodegradable materials. The company’s ability to pick up and run with the ideas coming from the mar- ket or from particular customer demands has allowed it to refine its design and manufacture of exclusive prod- ucts for gelato outlets, patisseries, and artisan or indus- trial kitchens. Alcas offers a complete range of cups, drinking cups and trays, in plastic or biodegradable ma- terial, all coming with their own accessories. This is the case for example with the brightly coloured IceMix Col- lection, made of thermoformed polystyrene and deco- rated with vivid stripes. A real trendsetter in gelato and confectionery outlets is the Mini Mon Amour collection, elegantly designed for portability and display. Respect for the environment is the basic idea behind BioHappy, the first line of eco-compatible products in bioplastic derived from maize, an innovative material that is more environmentally friendly than paper, more transparent than glass, and as flexible and resistant as plastic. The Linea Oro Alcas (the Alcas Gold Line) in- YOUR PARTNER IN SWEET CREATIONS cludes trays made with an innovative plastic material coated with a thin golden film that lends an unmistak- able touch of class. Yeti is the tub made by combining an external casing made of foam polystyrene and a ther- mosealed inner container for gelato takeaways. The ele- gant shape, with a particular twist to the lid, makes it unique of its kind, guaranteeing easy serving using the spatula, and extremely simple to pack and store. Alcas is the perfect choice for undisputed quality, set- ting off every creation to maximum effect, with designs that are never commonplace but always distinctive.