PUNTOITALY No29 - January 2022

FAIRS Twenty-eight halls; a thousand brands exhibiting; gelato, pastry, chocolate, baking and coffee industries representing in the name of innovation and sustainability… All of this is Sigep by IEG, the international tradeshow dedicated to the world of artisanal specialities taking place in Rimini, Italy, January 22-26. With a strong rebranding, from this edition the exhibition becomes The Dolce World Expo. This transformation had already started in the fully digital edition of Sigep Exp held last March, but it is now becoming tangible with the presentation of a new logo and a new mission. The event wants to express in a tangible way its strong aptitude to catch the evolutions of trends in the industries it represents. And it does so completely in sync with the international markets that demand more and more attention to taste and the Italian way of interpreting dessert. Sout old The entire exhibition area of Rimini (Italy) is ready to welcome the forty-third edition of Sigep, the grand event organized by IEG-Italian Exhibition Group. 62