PUNTOITALY No31 - July 2022

“The Future is today” is the theme of Identità Milano 2022, which from April 21 to 23 brought prestigious protagonists of the international foodservice world back on stage. “We must take note – was the premise that Paolo Marchi and Claudio Ceroni, founders of this culinary and pastry event – that there is no more time to lose. We cannot just keep asking ourselves what to expect, or what will await us. We need to bring within each one of us every possible future; we need to search for it within because… The future is today. The pandemic, and with it, the environmental catastrophe, economic disparities, the new international tensions: all these factors have placed an enormous responsibility in our hands, which shorten the time available and invite us to overcome any delay”. At the end of the event, we were very satisfied as we were able to put people back in touch. “The online environment is cold - was the final comment of the two organizers - whereas here there is warmth: the warmth both of concern, for what is happening in the world, as well as of hope, for the recovery and the starting up again for which we have waited so long”. Identità Milano 2022 returned to putting chef de cuisine and pastry chefs into contact with each other to reflect on the future of foodservice. International event Claudio Ceroni and Paolo Marchi 49

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