PUNTOITALY No33 - January 2023

In a gelato shop as in a pastry shop, each creation should talk about the artisan and our job is to make sure that he can offer a product that is always original and unique. The artisan is our point of reference and we give him all our attention. This is why we are by his side every day by offering personalized training that allow us to draw inspiration from each other. Yes, because “growing together” is the precious value on which we base all our collaborations. Fructital’s “Ideario” was born with the same goal, to make available a special selection of ideas and combinations that can be a source of inspiration in composing your gelato and pastry recipes. With particular attention to new market trends, “Ideario” consists of five different categories of products ranging from gelato to cold pastry to meet all the most specific needs. Furthermore, the new “Video Tutorials” are now available by scanning the QR-code directly on the product label. They allow you to have all the information on the use and application of the product at your fingertips. It was 1922 when a Piedmontese entrepreneur moved by a great passion for confectionery, gave birth to Fructital. It all started in a small laboratory in the heart of the city of Turin, where flavoring essences for pastry were produced. In a century of history and important goals achieved, the family has always been the center of the growth path of the company. If shared with everyone, the passion for one’s work becomes inspiration and strength. Today as yesterday, the love for the territory and the quality of made In Italy guide us through the choice of raw materials which come from carefully selected partners. Our production continues to be inspired every day by tradition, combining artisanal production methods with innovative systems that allow us to guarantee our clients quality, speed and flexibility. Innovation in the service of tradition FRUCTITAL 108