PUNTOITALY No39 January - 2025

For its 44 biennial editions, HostMilano has been the world’s leading event for professional hospitality. It is the place to discover of all the newest developments and transfer them immediately to your business thanks to the simultaneous presence of the most innovative technologies, the creativity of the great maestros and a rich events program for professional development. By saying innovation in gelato, you are saying HostMilano. At the fair, the entirety of the supply chain is represented, going from ingredients and semi-finished ingredients for artisanal gelato up to the machines, refrigerated counters and designer display cases. This range of proposals is aimed at satisfying all needs of operators and to support the development of Italian-made excellence which is in increasing hybridization with other industries such as coffee, pastry and mixology: at Host 2025, the Gelato area will be in synergy with Pastry and with Coffee-Tea and Coffee Vending machines in a single macro-area all together. In terms of supply chain similarity, it is also worth mentioning the renewed MIPPP – Milano Pane Pizza Pasta, the fair of the Flour Arts, which in 2025 can count on the participation of the Sipan Consortium, whose members include the most innovative Italian manufacturers of technologies for this industry. Schedule of events In addition to the exhibition, opportunities to develop your business can also be found in the rich program The new frontiers of out-of-home HOST 17 - 21 OCTOBER 2025 - HOST.FIERAMILANO.IT/EN/ of competitions, cooking shows and workshops. During the Panettone World Championship 2025, professionals from all over the world will compete with each other in the creation of this iconic Italian dessert, offering interesting inspiration for the world of gelato. There will also be major competitions for coffee, including the World Barista Championship which is returning to Milan. It focuses on innovations and advanced techniques, allowing for the development of further affinities with the pastry world. Innovation will be shared through Smart Label - Host Innovation Award, an acknowledgment promoted by Fiera Milano and HostMilano in collaboration with Poli.design and with the patronage of ADI (Association for Industrial Design) which will reward sustainable and cutting-edge projects. 188

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