PUNTOITALY No35 - July 2023

thousand companies present from 34 countries, spread out over 28 pavilions, with an exhibiting surface of 130 thousand square meters. And walking down the aisles, you could feel yourself once again in a vast international environment thanks to the multitude of visitors which, according to the organizers of the event IEG - Italian Exhibition Group, came from 155 countries. “Sigep has returned to its ideal timing – specified the IEG President Lorenzo Cagnoni during the opening ceremony – after two difficult years for the out-of-home consumption. And yet, as the data confirms, Italian sweets have recovered well and are even growing”. Among the booths, you could feel the exhibitors’ enthusiasm to finally show “in person” their new developments from the last two years in the gelato, pastry, chocolate, coffee and bakery industries (this last one was strengthened thanks to the simultaneous AB Tech Expo). Many of these new developments denote an increasingly growing attention to protecting the environment. Shows and competitions animated the six Arenas, with over a thousand events. In the meantime, we have already marked our calendars with the next edition’s dates: January 20-24, in Rimini as always. 29